The United States Army needs doctrine that addresses strategic communication based upon emerging design concepts while incorporating existing principles of strategic communication and narrative theory together with an updated communication theory....
The United States government and the US military are struggling with strategic communications. To succeed the USG must improve its ability to understand the social context and cultural characteristics of the population, identify target audiences...
Since President Bush's announcement establishing AFRICOM, the Office of Secretary of Defense, the State Department, and European Command (EUCOM) began the initial planning of Africa Command (AFRICOM). As of October 1, 2007, the United States...
This study investigates doctrine, education, and training improvements necessary to produce effective psychological operations audio, visual, and audiovisual products in sophisticated media environments. Current ongoing operations such as that in...
As operations in Afghanistan and Iraq demonstrate, America's adversaries are capable of manipulating domestic and international media with lies, distortion and propaganda disseminated via the internet or media outlets. The U.S. military's inability...
As with a local insurgency, the Global War on Terror requires the US and her allies to win the support of neutral, wavering and hostile audiences in addition to defeating an enemy. At the tactical and operational levels of war, those audiences...
This study addresses how operational and strategic commanders best implement strategies to accomplish their specific goals by analyzing the three distinct tasks that strategic commanders must accomplish in order to successfully build the support...
Using Force XXI operational concepts, the US Military expects to overwhelm both high and low technology opponents. If history is any indication, however, apparently low tech forces have the potential at least to tie 'modern,' conventional...
Over the past ten years, addressing what Strategic Communications is has been a challenge for the military community. It is at times referred to as a process, referred to in the context of the strategic level of war, and referred to in the context...
Traditional models representing how messages are communicated through traditional media are inappropriate for depicting how they are communicated (or, rather, exchanged) through the new media. The former depict monologic (one-to-many) communication...
This is a transcript of a lecture given by Sergeant Major Dennis Thompson, former Vietnam War POW, to USASMA Class of 1983. He talks about his imprisonment and what he learned from it, including how he survived, advice on how to prepare for the...
The U.S. (U.S.) Government’s ability to influence friends and foes around the world has immense strategic implications that can either enhance U.S. strategic objectives or contribute to a loss of U.S. power. Nine years after the beginning of the...
This research focuses on how military leaders can improve leadership thru effective rhetorical skills. The research provides a greater understanding of the importance of rhetoric and provides military leaders with methods to implement rhetorical...
The Joint Non-Kinetic Effects Model (JNEM) is a computer based simulation for training Division and Corps Commanders and Staffs in a manner that accurately replicates the complexities of interacting with civilian populations. The model replicates...
Military forces conduct information operations against one of the most complex, adaptive systems – the human mind. Linear thought processes, prevalent in the military, correspond to, and understand well, the linear mathematics that measure the...
We have all heard the saying the “Perception is Reality”. This statement is especially salient when discussing military operations in a post conflict environment. The implications of the perceptions of the local populace during the transition...
Strong public affairs activities and operational support promote a greater understanding of the Army and its contribution to the nation, relevant in obtaining international legitimacy and support. The problem is that current Army Public Affairs...
The influence effort is one of the key parts of success in the Global War on Terrorism. The US government must do everything possible to be effective in winning the war of ideas. This monograph will explore the efficacy of assigning a US military...
Communicating official messages to soldiers within the United States Army is an endeavor that leaders at every level have conducted since the inception of the organization. Army doctrine links communication to leadership via the terminological...
This monograph studies how a theater commander communicates his vision and intent throughout a complex, diverse, multilayered, and multicultural organization. The monograph first focuses on the theoretical underpinnings of communications in large...